Creating enterprise listings on listing web sites is a straightforward method to enhance your native website positioning.
All it’s important to do is checklist your small business in on-line native directories reminiscent of Yellow Pages, Manta, and extra. That is known as constructing citations, and it’s a essential piece of an area advertising and marketing technique.
By constructing citations, you’ll be able to be certain that you seem in native packs when folks search for companies like yours of their space. Enterprise directories might appear to be a factor of the previous, however they’re a good way to develop your presence on-line.
On this put up, we go over all the pieces you should find out about creating enterprise listings and why they’re so worthwhile, even within the age of social media and different advertising and marketing ways.
Desk of Contents
What’s a enterprise listing?
A enterprise listing is a web-based checklist of companies inside a specific area of interest, location, or class. A method native companies can get discovered by on-line searchers is thru inclusion in enterprise directories.
I do know that selling an area enterprise may be difficult as of late. Whether or not it’s due to oversaturation or difficult search engine algorithms, it’s all too straightforward to really feel like nobody will discover your small business within the native search outcomes.
As we speak, Google is inserting itself between shopper and native enterprise web sites way more usually. For proof, you should look no additional than Accelerated Mobile Pages (AMP), featured snippets, and most importantly, local packs.
You can improve visibility in local packs by listing your local business’ NAP (Name, Address, Phone Number) on directories, online business listing sites, and citation sites. Aside from improving your local SEO, these can also improve your rankings on search engines because the listings usually link back to your site.
But what is a business listing, and what does it look like?
What is a business listing?
A business listing is your company’s profile page in an online directory site, which typically includes your business name, address, and phone number (NAP). Some business directories allow you to include a link back to your website, an image of your logo, and even a list of your services.
When I was a local SEO specialist at my previous company, I spent much of my time finding new business listing opportunities to build citations and generate backlinks for our local websites. This allowed us to rank not only in the local packs, but also in the main SERPs.
I have a few tips to help you out. Make sure your company listing has the following information once you add it to a directory:
- Consistent NAP. If you add or update your business on multiple business listing sites, make sure you’re providing the same company information across each directory.
- A link to your website. Backlinks — also known as inbound links — are crucial to your company website’s Domain Rating. I recommend adding a tracking link at the end of this URL as well, so you can see how much traffic your website specifically gets from the business directories that are linking to it.
- A company description. Make sure you have a detailed description of your business that reflects your organization’s mission, culture, and values.
- Multimedia. Give company searchers a visual taste of your business with a picture or video of your office, your employees, or your daily business operations.
There are plenty of location-specific and industry-specific business listing sites where you can submit your data. To start promoting your local business, however, I recommend starting with the bigger sites and working your way towards the more niche directories.
I’ll soon go over our list of best local directories, but first, let’s cover our methodology.
How I Chose the Best Online Directories
I used to build citations for my former company, and I can confidently tell you that there are many, many business directories out there — and not all of them are good.
I used two simple parameters to curate the best business listing sites you can sign up on right now.
Domain Rating
Domain rating is a score given to websites to reflect how well they rank on Google based on their backlink profile. The minimum score is 0, and the maximum score is 100. Domain rating is similar to domain authority.
The minimum required domain rating for the directories on this list was 50. I gathered the data from Ahrefs, but you can also double-check using your preferred SEO tool.
Category
I compiled this list for use by any business. Regardless of your industry or target market, you can submit your business to the directories below. To make it onto this list, the directory had to be categorized as General.
I’ve included traffic numbers for your reference, but I don’t consider it the most important factor in choosing where to list your business. Any local citation helps you build consistent references to your NAP information online.
With that, let’s go over the top free business directories you can join right now.
Free Business Listings
- Google Business Profile
- Yellow Pages
- Foursquare
- Better Business Bureau
- Superpages
- Hotfrog
- Merchant Circle
- EZLocal
- eLocal
- Manta
The below business listing sites made it onto the list because they’re free and also offer an easy process for claiming or creating your profile.
Some online business directories require phone verification or extra steps, but the below options below are simple to sign up for. These ten business listings are a great place to start before signing up on more industry-specific listing sites.
1. Google Business Profile
Domain Rating: 92
Monthly Organic Traffic: 81M Visits
Google Business Profile (formerly known as Google My Business) directly lists you on Google’s local pack and search results. A Google Business Profile includes your NAP, business hours, services, customer reviews, photos, and more.

Claim your free Google Business Profile.
2. Yellow Pages
Area Ranking: 90
Month-to-month Natural Visitors: 14M Visits
An oldie however a goodie, Yellow Pages is perhaps essentially the most well-known native listing. A Yellow Pages itemizing consists of your NAP, parking info, enterprise hours, and buyer evaluations.

Claim your free business listing on Yellow Pages.
3. Foursquare
Area Ranking: 91
Month-to-month Natural Visitors: 30M Visits
Foursquare is a common on-line listing for all kinds of native enterprise classes. A Foursquare itemizing consists of your NAP, enterprise hours, brand, and buyer evaluations.
Claim your free business listing on Foursquare.
4. Higher Enterprise Bureau
Area Ranking: 93
Month-to-month Natural Visitors: 13M Visits
Higher Enterprise Bureau is a web-based listing website for all kinds of native enterprise classes. A Higher Enterprise Bureau itemizing consists of your NAP, firm historical past, firm electronic mail, and web site. You might also apply for non-compulsory accreditation.

Claim your free business listing on BBB.
5. Superpages
Area Ranking: 84
Month-to-month Natural Visitors: 1.7M Visits
Superpages is a common on-line listing website for all kinds of native enterprise classes. A Superpages itemizing consists of your NAP, enterprise hours, and web site.

Claim your free business listing on Superpages.
6. Hotfrog
Area Ranking: 79
Month-to-month Natural Visitors: 24K Visits
Hotfrog is a common on-line listing website. A Hotfrog itemizing consists of your NAP, enterprise hours, enterprise description, and web site.

Claim your free business listing on Hotfrog.
7. EZLocal
Area Ranking: 77
Month-to-month Natural Visitors: 90K Visits
EZLocal is a common on-line listing for all kinds of native enterprise classes. An EZLocal itemizing consists of your NAP, parking info, enterprise hours, and web site.

Claim your free business listing on EZLocal.
8. eLocal
Area Ranking: 77
Month-to-month Natural Visitors: 14K Visits
eLocal is a common native listing. An eLocal itemizing consists of your NAP, enterprise description, web site, and cost choices.

Claim your free business listing on eLocal.
9. Manta
Area Ranking: 87
Month-to-month Natural Visitors: 2.3M Visits
A Manta itemizing consists of your NAP, enterprise hours, companies, web site, enterprise description, and social media hyperlinks. You might also apply for Manta verification.

Claim your free business listing on Manta.
10. Service provider Circle
Area Ranking: 85
Month-to-month Natural Visitors: 70K Visits
Service provider Circle is a common on-line itemizing website. A Service provider Circle itemizing consists of your NAP, brand, cost choices, enterprise hours, enterprise description, and web site.
Claim your free business listing on MerchantCircle.
Featured Enterprise Itemizing Web site: HubSpot Options On-line Listing
HubSpot additionally provides a web-based listing for advertising and marketing and promoting businesses. Should you fall into this class, I extremely suggest signing up totally free.
Add your free enterprise itemizing to HubSpot’s Options listing.
On-line Directories for Native Companies
When itemizing your small business on-line, you are not restricted to simply utilizing the free websites above. I’ve compiled the very best directories on the internet to checklist your small business, whether or not paid or unpaid (most, nonetheless, must be free).
In my years as an area website positioning and quotation builder, I discovered most of those comparatively straightforward to enroll on, however just a few websites might require further verification or a pending interval. The excellent news is that there’s little to no likelihood your itemizing can be rejected.
1. Fb Pages
Area Ranking: 100
Month-to-month Natural Visitors: 1.7B Visits
Fb Pages is without doubt one of the greatest locations to checklist your small business on-line and get visibility via each natural search and Fb’s inside search characteristic. A Fb Web page consists of each fundamental NAP info and updates from your small business.

Create your free business listing on Facebook Pages.
2. Instagram for Enterprise
Area Ranking: 99
Month-to-month Natural Visitors: 1.4B Visits
Like Fb, Instagram is one other worthwhile place to checklist your small business’ NAP info for visibility, native website positioning, and social media advertising and marketing functions. An Instagram profile will embody your small business’ NAP info, in addition to pictures and updates posted immediately by you.

Create your free business listing on Instagram.
3. LinkedIn Firm Listing
Area Ranking: 98
Month-to-month Natural Visitors: 319M Visits
LinkedIn provides a listing of enterprise pages (known as LinkedIn Pages), the place most corporations and companies can add a profile totally free. Like Fb and Instagram, you get a possibility to checklist your NAP and publish updates and jobs.
Firms are listed alphabetically on the Firm Listing touchdown web page, and customers can discover your small business by navigating to “Browse By” and deciding on the primary letter of your small business title.

Create your free business listing on LinkedIn.
4. Apple Maps
Area Ranking: 97
Month-to-month Natural Visitors: 424M Visits
If folks go to your small business in individual, it’s all the time a good suggestion so as to add it to navigation apps and companies. Apple Maps isn’t technically a enterprise itemizing website, nevertheless it’s nonetheless an important quotation. Now you can simply get began by utilizing Apple’s new Enterprise Join portal.

Create your free business listing on Apple Maps.
5. Yelp
Area Ranking: 95
Month-to-month Natural Visitors: 234M Visits
Whether or not you run a restaurant, an area boutique, or a restore store, Yelp is a useful listing to checklist your small business on-line. It boosts your credibility with buyer evaluations and supplies another quotation along with your NAP, enterprise hours, companies, and extra.

Create your free business listing on Yelp.
6. Bing Locations
Area Ranking: 93
Month-to-month Natural Visitors: 17.1M Visits
Bing might not really feel as important as Google, nevertheless it’s nonetheless an vital quotation, particularly as a result of a few of your prospects may use Bing as their major search engine. Including your small business to Bing additionally permits customers to navigate on to you utilizing Bing Maps.

Create your free business listing on Bing Places.
7. Foursquare
Area Ranking: 91
Month-to-month Natural Visitors: 28.3M Visits
When constructing citations at my earlier firm, Foursquare was considered one of my favourite enterprise itemizing websites. It’s fast, straightforward, and painless so as to add your on-line itemizing, and it consists of all important info with out many frills. A straightforward quotation if there ever was one.
Create your free business listing on Foursquare.
8. Angi
Area Ranking: 91
Month-to-month Natural Visitors: 14.9M Visits
Previously referred to as Angie’s Listing, Angi is a worthwhile quotation for suppliers of dwelling companies — from plumbing to landscaping to upkeep and renovations.

Create your free business listing on Angi.
9. Thumbtack
Area Ranking: 90
Month-to-month Natural Visitors: 6M Visits
Thumbtack is one other nice enterprise listing for suppliers of dwelling renovation and upkeep companies. Different industries that would add a enterprise itemizing to Thumbtack embody electronics restore specialists and net designers.
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Create your free business listing on Thumbtack.
10. Nextdoor
Area Ranking: 89
Month-to-month Natural Visitors: 6.3M Visits
Nextdoor is each a neighborhood information and a free on-line enterprise listing for native companies of any class, however I particularly really helpful in case you provide dwelling companies or merchandise at an area store.

Create your free business listing on Nextdoor.
Enterprise Itemizing Websites
These aren’t all the web directories you’ll be able to be part of. Beneath are extra of the very best choices for companies of any class.
You’ll discover that a few of them have low natural visitors numbers. Keep in mind: The principle good thing about including your organization to enterprise itemizing websites is to construct citations along with your NAP info.
Even when a web-based listing solely receives just a few natural visits per 30 days, that’s okay — the primary worth is having a list along with your appropriate title, handle, and cellphone quantity (NAP).
Don’t fear about upgrading any of those listings. I by no means did after I was constructing citations. Most individuals don’t go to on-line enterprise directories any longer; as a substitute, they use Google or different widespread web sites reminiscent of Yelp.
1. Metropolis-data.com
Area Ranking: 85
Month-to-month Natural Visitors: 1.2M
Metropolis-data is a neighborhood discussion board and on-line listing that covers everything of the US.

Create your free business listing on City-data.com.
2. ChamberofCommerce.com
Area Ranking: 82
Month-to-month Natural Visitors: 550K
ChamberofCommerce is a web-based listing with a membership and an accreditation possibility.

Create your free business listing on ChamberofCommerce.com.
3. Brownbook.internet
Area Ranking: 78
Month-to-month Natural Visitors: 1.4K
Brownbook.internet is a Yellow Pages different for companies of any class. Certainly one of my favourite citations — it’s very straightforward to enroll.

Create your free business listing on Brownbook.net.
4. Native.com
Area Ranking: 78
Month-to-month Natural Visitors: 178K
Native.com is a web-based enterprise listing with a weblog and a collection of promoting choices.

Create your free business listing on Local.com.
5. Kompass.com
Area Ranking: 76
Month-to-month Natural Visitors: 11.1K
Kompass is a B2B on-line enterprise listing that additionally means that you can reply to public requests for proposals.

Create your business listing on Kompass.com.
6. Storeboard
Area Ranking: 76
Month-to-month Natural Visitors: 1.3K
Storeboard is a web-based enterprise listing that additionally features a homepage “feed,” like a social media website.

Create your free business listing on Storeboard.
7. eBusinessPages
Area Ranking: 76
Month-to-month Natural Visitors: 261
eBusinessPages might have low visitors numbers, nevertheless it’s a straightforward and easy quotation so as to add to your roster.

Create your free business listing on eBusinessPages.
8. Metropolis Squares
Area Ranking: 74
Month-to-month Natural Visitors: 5.3K
CitySquares is a web-based enterprise listing with a useful companion program for corporations with a number of areas.

Create your free business listing on City Squares.
9. BOTW
Area Ranking: 74
Month-to-month Natural Visitors: 30.2K
Better of the Internet (BOTW) is a web-based enterprise listing with promoting and improve choices.

Create your free business listing on BOTW.
10. Infobel
Area Ranking: 74
Month-to-month Natural Visitors: 913K
Infobel is an EU-based enterprise itemizing website that additionally features a native US listing for corporations of any class.

Create your free business listing on Infobel.
11. iBegin
Area Ranking: 73
Month-to-month Natural Visitors: 42.7K
iBegin is an easy on-line listing the place you’ll be able to submit your small business and weblog posts.

Create your free business listing on iBegin.
12. Neustar Localeze
Area Ranking: 73
Month-to-month Natural Visitors: 13.3K
Neustar Localeze is a enterprise itemizing service that additionally consists of a web-based listing. This one is paid, and sign-up is usually a little extra difficult than different choices, nevertheless it’s nonetheless price it.
Create your business listing on Neustar Localeze.
13. GoLocal247
Area Ranking: 73
Month-to-month Natural Visitors: 12.7K
GoLocal247 is a web-based enterprise listing the place you can too put up free categorised advertisements.

Create your free business listing on GoLocal247.
14. Cybo
Area Ranking: 72
Month-to-month Natural Visitors: 330K
Cybo is a worldwide enterprise itemizing website for corporations of any class.

Create your free business listing on Cybo.
15. Simply Landed
Area Ranking: 72
Month-to-month Natural Visitors: 42.7K
Simply Landed is a web-based enterprise listing that additionally consists of an expat group and an space for categorised advertisements.

Create your free business listing on Just Landed.
16. Yellow.Place
Area Ranking: 72
Month-to-month Natural Visitors: 972K
Yellow.Place is a Yellow Pages different with promoting choices.

Create your free business listing on Yellow.Place.
17. Hub.biz
Area Ranking: 72
Month-to-month Natural Visitors: 124K
Hub.biz is a web-based listing with a text-based “feed” that features updates from native companies.
Create your free business listing on Hub.biz.
18. Dun & Bradstreet Enterprise Listing
Area Ranking: 79
Month-to-month Natural Visitors: 259K
Dun & Bradstreet is a well-known on-line listing with an accreditation possibility.
Create your free business listing on Dun & Bradstreet.
19. Turbify
Area Ranking: 78
Month-to-month Natural Visitors: 1.7K
Turbify is a web-based native itemizing supplier that provides you a free report and likewise lists you on-line.
Create your free business listing on Turbify.
20. n49.com
Area Ranking: 73
Month-to-month Natural Visitors: 159K
n49 is a Canada-based listing with a US arm. It’s easy to enroll, and modifying your itemizing is simple via its portal.
Create your free business listing on n49.
21. Cylex US
Area Ranking: 73
Month-to-month Natural Visitors: 921K
Cylex US is a web-based listing that provides premium listings, in addition to the power to put up particular provides.
Create your free business listing on Cylex.us.
22. Fyple.com
Area Ranking: 68
Month-to-month Natural Visitors: 2.1K
Fyple is an area listing for companies of any class. It additionally provides prospects the choice to put up evaluations.
Create your free business listing on Fyple.
23. Opendi.us
Area Ranking: 67
Month-to-month Natural Visitors: 23.5K
Opendi is a enterprise listing with worldwide arms in Europe and South America. Opendi has an extended pending interval for brand spanking new listings, nevertheless it’s price submitting to.
Create your free business listing on Opendi.us.
24. ExpressBusinessDirectory.com
Area Ranking: 65
Month-to-month Natural Visitors: 7
ExpressBusinessDirectory.com has low visitors numbers, nevertheless it’s straightforward to undergo, and you’ll by no means run brief on citations.
Create your free business listing on ExpressBusinessDirectory.
25. My Huckleberry
Area Ranking: 64
Month-to-month Natural Visitors: 544
My Huckleberry is a web-based enterprise listing with a web-based discussion board and a coupon market.
Create your free business listing on My Huckleberry.
26. Bizhwy.com
Area Ranking: 66
Month-to-month Natural Visitors: 24
Bizhwy.com is an easy on-line enterprise listing that additionally provides you the choice of submitting a press launch. Since its visitors numbers are low, I like to recommend sticking to a free itemizing.
Create your free business listing on Bizhwy.
27. DirJournal.com
Area Ranking: 63
Month-to-month Natural Visitors: 802
DirJournal is a web-based enterprise listing that additionally provides promoting choices. Since its visitors numbers are low, I like to recommend sticking to a free itemizing.
Create your free business listing on Dirjournal.
28. USdirectory.com
Area Ranking: 56
Month-to-month Natural Visitors: 1.7K
USdirectory.com is a enterprise itemizing website that provides promoting choices. I additionally suggest sticking to a free itemizing for this one.
Create your business listing on US Directory.
29. FindUSlocal.com
Area Ranking: 55
Month-to-month Natural Visitors: 61.8K
FindUSlocal is a web-based enterprise listing with a feed-like dwelling web page.
Create your free business listing on FindUSLocal.
Advantages of Itemizing Your Enterprise in Native Directories
As talked about, the worth of itemizing your small business in directories isn’t about visibility within the directories themselves (though that’s actually useful); it’s extra about constructing citations with your small business info.
Listed below are a number of the advantages of itemizing your small business on-line. It’s numerous work, nevertheless it’s endlessly invaluable.
1. Rank Increased in Native Packs
You’ve seen native packs earlier than — they’re the teams of native companies that seem while you make a location-based search, reminiscent of “pizza close to me.” This is an instance of an area pack for that search in my space:

(Making a psychological notice to attempt these eating places).
By itemizing your small business in native directories, you’re reinforcing your organization’s NAP info repeatedly. This fixed and constant document of citations (actually, be certain that your info is constant!) can enhance your probabilities of rating greater in Google’s native packs. You’ll, subsequently, improve visibility and publicity in your space, which can lead to extra web site visits and foot visitors.
2. Get White-Hat Backlinks to Your Web site
We are able to’t neglect the massive profit: Backlinks. Most native directories allow you to hyperlink to your web site, serving to you herald visitors from customers. Some is likely to be no-follow links, but it’s still worth the mention.
Most directories are authoritative websites with have a high domain authority or domain rating. So, by listing your business on these directories, you can indirectly increase your website’s domain authority by getting a “vote,” so to speak, from an authoritative site.
In turn, getting backlinks or “votes” from directories can improve your search engine rankings and increase your website’s visibility and traffic.
3. Boost Company Legitimacy
Creating business listings can also improve your legitimacy. Local directories are trusted sources of information, and being listed on these directories can boost your company’s credibility and reputation.
Imagine if people looked up my business and the first SERPs were filled with random URLs that happened to share my business name. It definitely wouldn’t help me look established. But if the SERPs are all filled with listings from other directories, users will feel like my company is real and worth their investment.
No matter what, being listed in local directories will improve your online reputation and increase your brand visibility.
Add Your Local Business to Online Directories
Making sure that you have a presence where your potential customers might find you is critical to any local marketing plan. It’s critical to build citations not only for the added visibility but for the SEO benefits, too.
Get started with SEO, add your local business to some of these business listings and directories today, and watch your business and customer base grow.
Editor’s note: This post was originally published in March 2013 and has been updated for comprehensiveness.


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