This week, Palantir introduced the upcoming launch of a brand new chore coat that includes the corporate’s emblem. The corporate has been releasing gear since 2024, and this new coat is a good way to let everybody know the place you stand. Particularly, inform everybody in your instant neighborhood that you’re: Support ICE and never an enormous fan civil liberties.
Palantir’s head of strategic initiatives, Eliano A. Younes, tweeted the chore coat this week. April 30th.
Light-weight Palantir chore coat
[04.30.2026 • 0930 AM EST] pic.twitter.com/9K5fmu3bSs
— Eliano A. Younes (@eliano) April 21, 2026
Person X responded to Younes with the anticipated remark about Palantir, an organization that works with President Donald Trump and has among the most dystopian components of contemporary surveillance society.
One person joked: “Can or not it’s managed remotely? Does it explode? Does it pay attention? What is the characteristic listing?”, whereas one other requested: “Does it have a built-in surveillance tracker?”
However Mr. Younes appeared genuinely offended by the joke that any sane particular person would make about Palantir, a protection contractor that prides itself on serving to individuals be surveilled and killed. all over the world. He replied:That is for a shitpost, however I must see higher from you. That is unoriginal and uninteresting,” and “This isn’t fascinating in any respect. Please attempt more durable.”
Current reviews recommend that even Palantir’s workers are beginning to get up to the corporate’s philosophy. wired. When america launched a missile assault on an Iranian elementary faculty on February 28, killing about 175 individuals, principally youngsters, officers reportedly started to marvel if Palantir’s Maven expertise had been used. Workers are additionally involved in regards to the firm’s earnings. Contract with ICEa company that terrorizes America’s streets in notably brutal methods.
However Palantir appears intent on pushing out gear that may permit like-minded individuals to dress themselves in a horribly anti-American model.
“We would like thousands and thousands of individuals all over the world to put on Palantir merchandise,” Younes stated lately. GQ. Younes advised GQ that he desires Palantir to turn out to be a way of life model. “Folks put on Palantir merchandise to indicate their alignment with our mission. It is really a way of life model.”
After all, that way of life will not be one thing that any sane particular person can be pleased with. Palantir lately promoted a Reader’s Digest type version of this ebook republic of expertiseco-authored with CEO Alex Karp, the tweet states. The ebook argues for the revival of the draft, it says.Put up-war castration surgical procedureIt criticizes Germany and Japan after the atrocities of World Conflict II as an overcorrection. concept of pluralism.
Not only a chore coat. The corporate additionally sells sweatshirts, T-shirts, hats, and extra. Palantir T-shirts offered in 2025 characteristic a picture of “Carp” and “dominate”That product is now not obtainable for buy.
Younes additionally hinted to GQ that the CEO is necessary to Palantir as a trend model, saying, “A lot of the shop design follows the non-public type of Dr. Karp and our chief expertise officer Shyam Sankar.” Younes didn’t say what number of models the corporate was promoting, however claimed that “retailer gross sales elevated by 64% year-on-year, and every little thing we made offered out, in some instances inside minutes.”
GQ requested about Palantir’s ICE contract and different “controversial” issues with the U.S. army, however Younes insisted the corporate is “apolitical,” no matter which means.
Just lately, just like the Wall Road Journal pointed outPalantir is attempting arduous to promote the “hero-tech boss” mentality, which is frankly fairly frequent in Silicon Valley lately. However even among the firm’s followers discover this commercialization effort embarrassing.
“Unpopular opinion: All of those merch posts are so ‘fanboy’ and so annoying,” one person wrote about Karp’s work on the Palantir subreddit. Dominate shirt. “You like the inventory otherwise you hate it, you consider within the firm otherwise you don’t…however fixed posting of merchandise is a weak sauce.”
Some customers have purchased it outright, with one person writing: “Positively a collector’s merchandise for me. It is likely to be price one thing sometime.”
Younes advised GQ that Palantir is engaged on a tennis assortment or one thing geared towards tennis. America 250 Rejoice this summer season. So in case you’re a fan of technofascism, preserve your eyes peeled. No matter merchandise is deliberate for the remainder of the yr is more likely to promote out shortly.
