Final 12 months, we performed our first AI in Advertising Survey. We wished to be taught extra about how companies and people use expertise of their every day workflows, how organizations help and encourage expertise, and who’s forward of the curve by implementing AI insurance policies or plans to create one.
As soon as I compiled the info and arranged it, I discovered a variety of the knowledge I used to be searching for. I additionally discovered a variety of sudden data. We discovered it so rewarding and insightful that we’re working it in 2025/2026 to gather much more data from much more entrepreneurs.
This is what you possibly can anticipate from the all-new version of AI in Advertising Survey, how one can take part and form this 12 months’s insights (hyperlinks beneath), and the attention-grabbing content material we’ll carry you as soon as we have parsed your knowledge.
Causes to do it once more
As a content material advertising and marketing company that leverages AI and builds platforms and hybrid methods to assist our shoppers make the most of AI’s potential, we care deeply about what the expertise is all about. it is not What entrepreneurs do and the way organizations are responding to such speedy change.
The knowledge we acquire by way of this effort not solely informs inside decision-making, but additionally gives different organizations with a trusted supply to find out about how AI adoption is progressing, what entrepreneurs are fighting, what they get pleasure from about AI, and most significantly, how corporations can foster curiosity and switch it into measurable outcomes.
What’s totally different about this 12 months’s survey?
Whereas lots of the questions and prompts on this 12 months’s survey mirror final 12 months’s content material and function a benchmark for outcomes, we have now completely reviewed them to make some enhancements. The brand new version options recent query and reply choices, in addition to new alternatives to share private AI anecdotes in your individual phrases. The result’s a extra complete survey that displays present AI advertising and marketing traits and patterns, however would not require as a lot time to finish (about 5 minutes).
How one can take part: Please take the survey right here
In case you have a couple of minutes to spare and are eager about sharing your skilled AI expertise, Click the link to get started.
what occurs after that
As soon as the examine concludes in early 2026, it’ll take a number of weeks to arrange, analyze and synthesize the findings. Then, identical to final 12 months, we flip that data into useful weblog posts, emails, and social media content material that entrepreneurs and determination makers can freely learn, reference, and cite.
Did you miss final 12 months’s surveys and outcomes? This is a fast look again at a few of our favourite property that have been made doable because of all of the enter we acquired final 12 months.
Need your voice and concepts to be mirrored in your subsequent analysis asset? Let’s start marketing research using AI!
